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Sectors

Sixteen sectors, and for each what it genuinely imposes on an online shop. Not a list of references by trade: a description of the technical constraints that recur in a sector and that a developer discovers too late if they have never met them.

Why you are here

You sell wine, spare parts, cosmetics or furniture, and you want to know whether the person you are talking to grasps what that changes. It is a fair question: most e-commerce quotes are written as if all shops were alike, when the trade determines half the technical choices.

These pages do not claim each sector needs a different platform — it rarely does. They set out where the hard points specific to a trade sit, the ones that show up when structuring the catalogue, calculating a price or shipping an order. Knowing them beforehand means handling them in the design rather than patching them after launch.

How the section is organised

The sixteen sectors are grouped by family of constraints. Trades with a variant-heavy catalogue: fashion, sport and cycling, jewellery and watches, second-hand and consignment. Regulated or perishable trades: groceries and food, wine, beer and spirits, cosmetics and perfume, CBD and vaping.

Technical, high-volume trades: car and motorcycle parts, consumer electronics and IT, industry and technical equipment, building materials and DIY. And trades with particular logistics or manufacturing: furniture, bedding and decoration, personalised and engraved goods, hospitality and takeaway, wholesalers and B2B. Each page stands alone, but neighbouring sectors often share the same difficulty.

What really separates one sector from another

Technically, the difference almost never lies in the design. It lies in three things. First product structure: a size and a colour are handled as variations, an engraving or a made-to-measure cut needs a configurator and a free field attached to the order line, and a unique second-hand item forces single-unit stock that rules out restocking.

Then pricing rules: a B2B site shows prices excluding tax, applies a rate per customer group and handles quantity discounts; a consumer site shows tax-inclusive prices. That single difference touches the catalogue, the checkout, the invoices and the accounting export, and is hard to retrofit.

Finally outbound constraints: bulky delivery with a specialist carrier for furniture, age checks and communication restrictions for alcohol or vaping, batch and date handling for food and cosmetics, vehicle-compatibility search for car parts. Those three axes are what each page details for its sector.

Very different constraints from one trade to another

Frequently asked questions

Does my sector call for one platform over another?
Rarely. PrestaShop and WooCommerce cover nearly all of these trades. What really weighs is catalogue volume, the complexity of the pricing rules and the number of tools to connect. The platform is chosen after those three answers, not before.
Do these pages list clients in my sector?
No. They describe technical constraints, not references. No merchant name appears anywhere on this site. If you want to see delivered projects, the case studies section presents eighteen, likewise anonymised.
I sell in two different sectors, what then?
That is common, and the catalogue usually decides: if the two ranges share neither product structure nor pricing rules, two distinct catalogues, possibly within the same installation, beat a compromise that complicates both.
Are regulatory obligations covered here?
They are flagged where they have a technical consequence — age checks, mandatory notices, traceability, price display. These pages do not replace legal advice: they say what the constraint implies in the code and in the checkout.